Free quarterly webinars to give coaches the tools and insights they need to build a successful business.

Develop the coaching business you dream of
The Institute of Coaching Studies is partnering with Gill Moakes to organise free quarterly masterclasses on the business of coaching.
Gill will cover various topics that will support you to develop your coaching practice and your confidence as a business owner. We know this is a pain point for many coaches, and so we wanted to offer practical resources to empower you.
Gill is an award-winning ICF accredited business coach and keynote speaker. Gill believes that when you’re brave enough to do things your way and you’re outstanding at what you do, you deserve a life of infinite possibilities.
To learn more about Gill, visit her website and listen to her podcast, ReWild Your Business.
🗓️ February 18th, 2026
🕑 2-3pm (UK time) / 9-10am (ET)
📍 On Zoom
Think marketing funnels are complicated, technical, or reserved for the marketing gurus? Think again.
In this webinar, business coach & friend of the Institute, Gill Moakes cuts through the noise to show you exactly what a marketing funnel is (spoiler: you probably already have one), why it matters for your coaching business, and how to build one that feels authentic to you (no sleazy tactics required).
You’ll walk away understanding how to guide a potential client from curious stranger to confident “yes” in a way that honours your values and grows your business. It’s time to demystify the funnel.
This event will be recorded if you can’t attend it live.
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